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Marketing News

Displaying News 1-10 of 62 in 7 pages


Tapmi Professor on Markstrat Advisory Board


StraX International, Paris, founded by Prof. Jean Claude Laarech� of INSEAD, has chosen Dr. R. C. Natarajan, Professor of Marketing at TAPMI, Manipal as an Advisor to their simulation exercises in Marketing Management in MBA programmes.Dr. Na...


Category: Marketing | 1055 hits | Complete Story



NIIT Imperia invites applications for the first batch of Post Graduate Certificate Program in Brand and Advertising Management in association with IIM Tiruchirappalli


New Delhi, January 06, 2014: NIIT Imperia in collaboration with Indian Institute of Management- Tiruchirappalli invites applications for one year – Post Graduate Certificate Program in Brand and Advertising Management. The program is designed ...


Category: Marketing | 1440 hits | Complete Story



Decisions taken on FDI in the meeting chaired by the Prime Minister on 16.7.2013


There was agreement on the following proposals: Sector Cap Route 1. Petroleum and Natural Gas and Refining 49% Automatic 2. Commodity Exchang...


Category: Marketing | 2663 hits | Complete Story



Engineering Sector Searches for New Markets in Africa


Concerned over a sharp year-on-year fall of 9.25 per cent drop in engineering exports in June despite rupee depreciation by about same ratio in the last two months, the EEPC India (Formerly known as Engineering Exports Promotion Council) with suppor...


Category: Marketing | 883 hits | Complete Story



Capt. N.S Mohanram - Advisor at TVS Motors delivered a Guest Lecture on Product Design and Development at VGSoM, IIT Kharagpur


It does feel heart warming to learn and understand the concepts of product design and market research with illustrations and examples as interesting as designing a tooth brush for children and marketing for a movie in India. Capt. N.S Mohanram &nd...


Category: Marketing | 1411 hits | Complete Story



IRDA increases equity exposure limit of insurers to 15%


The IRDA (Insurance Regulatory and Development Authority) has approved four substantive Regulations. The Health Insurance Regulations have been approved and they will come into force from the date of publication in the official gazette. The Author...


Category: Marketing | 555 hits | Complete Story



Effect of QR codes on Consumer Attitudes-a study done by MICA students and professors


Ms. Sneha Narang, student , PGP batch 2010-12, MICA Dr. Prof. Varsha Jain, Assistant professor, MICA and Dr. Prof. Subhadip Roy, Associate professor , ICFAI business school , Hyderabad published a paper titled, “Effect of QR codes on Consumer Attitud...


Category: Marketing | 868 hits | Complete Story



National B-School Marketing Premiere League (MPL) Contest, Bangalore; 2nd Feb 2013


ISME in collaboration with NEN (National Entrepreneurship Network) organizes �Marketing Premier League�, an intercollege event to encourage new ideas and foster tomorrow�s leaders. MPL is a one of its kind national level competit...


Category: Marketing | 772 hits | Complete Story



Sourcing Norms for Single/Multi Brand Retail


Vide Press Note 4 (2012 series) issued on 20.09.2012 certain conditions relating to FDI in single brand product retail trading have been amended. The amended policy, inter-alia, includes the following condition in respect of proposals involving F...


Category: Marketing | 901 hits | Complete Story



FDI in Various Sectors


As per extant FDI policy, FDI, up to 26% is permitted, in the defence sector, with prior Government approval. Government has, further, interalia announced the following decisions:- (i) Amendment of certain conditions relating to FDI, up to 100%...


Category: Marketing | 1005 hits | Complete Story















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